By having a website only today will not get you very far in the competitive online marketing space. That is just one tool you should have to get found online, but today you need to have an online marketing strategy that consist of a lot of tools but also the correct tools to get the optimal results.
Well-designed website that are up to date with Google standards. Today you don’t just need a website. You need a website that performs fast, are mobile phone and tablet viewable (responsive), optimised well so that Google knows exactly what your individual pages are about.
Having a well optimised website is just part of the solution. This helps Google work through your website with ease, but if your content is not up to standard, then Google won’t give you a great ranking. Your website needs content and a lot of it, but it needs to be well thought out to give you the best possible chance of getting ranked in the Google search results.
If you have a website that is created with the correct elements and content in place, your next step would be to promote that content on social media. We craft social media strategies that will promote your content to all of your social media channels chosen to optimise your traffic coming into your newly created content articles.
New visitors coming to your website is great, but if you don’t know who they are and what they are interested in, you won’t be able to help them, and yourself by getting new customers. You need conversion paths setup. This will guide your visitors to the path you need to ultimately complete a conversion form and supply you with their contact details.
